Category: social media marketing

Social Media and SEO 2.0 Explained

http://members.seo2020.com

See a visual representation of how content is propagated through social networks which increases search engine visibility and enhances rankings through social presence.

Duration : 0:6:48

Read more »

Social Media Tips and Small Biz Tips, BuzzBooster.TV, Pepsi

http://www.buzzbooster.tv Small business marketing and social media marketing with Nash and Shahar. Lots of marketing tips. On this show we talk about the game FourSquare, Walmart, Shine and Bright and Pepsi and the Super Bowl

Duration : 0:8:46

Read more »

Pump Up Your Sales With Mobile and Social Media Marketing

Consumers no longer sit still and absorb your marketing. They are on the move and they are connected. They want direct access and interaction with your business. They are mobile and social. Leverage that combination in your marketing strategy.

Creating a mobile or social media marketing strategy can be exactly the tipping point your business needs in 2009. Consumers are increasingly mobile and socially connected. Consumers are constantly connected with friends, family, and community–make sure that is how you connect too.

Mobile Marketing

The cell phone is the average American’s constant companion. So much so it seems more likely to walk out of the house without your pants than your mobile phone.

In fact a growing number of consumers are abandoning their home and office phone for a mobile only lifestyle. This is a great opportunity for creative mobile marketing strategies.

John Edwards used mobile marketing at political rallies you capture opt-in text messaging numbers. He would hold up his mobile phone and ask everyone to text a specific number to sign-up for campaign updates. That is just one of many emerging mobile marketing concepts engaging consumers:

* Sports networks are using it to update you on your favorite team
* T-shirt and bumper stickers are displaying text codes for promos
* Realtors are using it on For Sale Signs
* Cable news networks are using it to take real-time surveys and polls

Getting in the mobile marketing game is critical to your business, regardless of the size.

Social Media

Like mobile marketing, social media is becoming a required tool in your marketing kit. The Internet is becoming a seamless part of not only our workflow, but also our lifestream. Every moment of many of the most attractive consumer segments are spent connected. Connect not only to the Internet, but also to their social networks.

Like the Clue Train Manifesto, a prophetic book about the coming of Web 2.0, predicted markets are becoming conversations. If you are not in these conversations you are losing opportunities.

Your marketing plan need to include social networking and social media. Building an audience is important. You need to meet and activate your community where they are–Twitter, Facebook, and LinkedIn.

Putting it Together for PR & Branding

Of course mobile marketing and social media are unlikely to give you results without a plan–objectives that build your PR and branding. Start by planning your core messages and perceptions you want to build in the market. Which lets you fully leverage these emerging marketing opportunities.

Bill Rice
http://www.articlesbase.com/internet-articles/pump-up-your-sales-with-mobile-and-social-media-marketing-738329.html

Should aspiring authors use social media? Why or Why not?

Half my favorite (established) authors don’t use it and sell very well. Of course, they’re established. There are fans, even, who create Facebook "fan pages" for them.

How much time should an aspiring author give to personally promoting their work, and how much time should be spent actually writing?

What authors have you seen use it effectively? Has the use of social media by authors influenced your book purchases? If an author reveals too much about him-/herself via their online social marketing activities, does it turn you off from buying their books?

"How much time should an aspiring author give to personally promoting their work, and how much time should be spent actually writing?"

That suggests that you expect them to be writing ALL the time. Many people can do their professions well while still being very active on social networking. Writers are no different. They simply can’t spend every waking hour writing their next novel, even if it’s a much-anticipated novel that fans are waiting for.

I’ve seen Neil Gaiman and John Green do fabulous jobs of maintaining their social media presence, especially on Twitter.

http://www.twitter.com/neilhimself and http://www.twitter.com/realjohngreen

I don’t necessarily want to hear them ONLY talk about their work, but their work is the reason I follow them… so i want to know where they’re planning on doing book signings, how their current book is progressing through the publication process, etc. I also like when they link to reviews of their books. But I don’t want to hear them praise themselves to no end, etc.

Many writers often also have a blog, and I like when they give out links to their newest blog posts.

It has never turned me off from buying a book, reading authors on social media. Often they post recommendations for other books that you may enjoy if you like their books, and I’ve read quite a few books I hadn’t known about, because of their recommendations.

Aspiring authors should balance social media activities with personal info and professional info. Of course, if you’re only an aspiring author and not a published author, it’s unlikely you will have fans following you just yet because of your work.

Hope that helps answer your question!

Zen Of Social Media Marketing (Sat24thApr10/day269)

Another saturday workday, my brother’s son is having his b-day, books and http://www.shama.tv
Day 269 of my Youtube video diary/daily vlog! Vlogging about my life, family, friends and more! If you like vlogging subscribe to my Vloglicious channel where you can find everything about vlogging, video production and how to use social media to grow your audience! http://www.youtube.com/SuccessfulVlogging Please leave a comment and rate! Thanks a bundle :-) Don’t forget to subscribe if you haven’t already!!! http://www.youtube.com/orvie8 won The Renato Quiz last month, check out his channel! Play The Renato Quiz every day and check your ranking at http://www.renatovanbloemenhuis.com
At the end of the month, the person who’s on #1 will recieve the special prize!
New adventures of me, Pelle (4), Katja (2) and my wife Francis. Subscribe now so you won’t miss a day!
For real-time updates, pictures and other neat stuff follow me on Twitter:

http://twitter.com/renato71

Facebook

http://facebook.com/renatovanbloemenhuis

For my Dutch peeps
http://renato71.hyves.n

Duration : 0:7:1

Read more »

Dental social media marketing company in Los Angeles

Mr. Flasch,CEO of a Marketing Consulting Company. He helped dentists in United States by web marketing, advertising, consulting, attract more patients.Call 800-625-200 or http://unadvertise.info

Duration : 0:9:29

Read more »

Jennings Social Media Marketing features Entrepreneur Andy Willoughby

Jennings Social Media Marketing http://www.jenningssocialmedia.com wanted to do something a little different for our April 2010 research and analysis e-newsletter. Valerie Jennings, CEO of Jennings Social Media Marketing, interviewed Entrepreneur Andy Willoughby, owner of the 3 Step Plan home business system. Willoughby is a friend and client of Jennings, so she felt comfortable featuring Willoughby because of his insights regarding building home businesses and addressing the need to live debt free. In the interview, Willoughby discusses what it takes to achieve financial success even in times of a recession, how to build a business, where to begin and why being an entrepreneur is the best financial route to success and freedom.

The newsletter is only available via email. You can sign up through http://www.jenningssocialmedia.com on the homepage.

For more information on Andy Willoughby go to http://www.andywilloughby.com and check out insight on social media at http://www.jenningssocialmedia.com

Duration : 0:2:59

Read more »

New Online Marketing Technology Tools for Lead Generation

According to the Kelly Group, the percentage of small and midsized home and trade-services businesses with websites will increase to 60 percent by 2010, up from just 33 percent today.

What are the latest techniques and tools for marketing and advertising? Today, we use new technologies like Search Engine Optimization (SEO) to make a website show up on the first pages of the engines like Google when people search for what they want. Then there’s Social Media Marketing (SMM). But in reality marketing, advertising and SEO is all about one thing — lead generation.

There are basically two ways SEO works: onsite website optimization and offsite via links directed to your website.

And the other trend, social media, shows that there are a number of consumer referral and home-services community sites like Craig’s List or ServiceMagic. In addition, small business entrepreneurs are posting pages on MyFace, while creative talent post on pages in MySpace. Twitter is also gaining in popularity.

Customers are more sophisticated and demanding these days, and we all like to go online and chat about things. So in order to find you and your company, peroduct or service a combination of SEO and SMM targets people who are sharing ideas and opinions, and looking for what you might be selling.

It is like the “Good Housekeeping Seal of Approval” in that social media is the online way that we share ideas, opinions and insights, with others. There are online social networks for communities of people who share interests and activities, while social media includes an assorted array of online communications hubs driven by users: Internet forums, message boards, blogs, podcasts, wikis, and videos. there’s also music and picture-sharing, vlogs, wall-postings, email, and instant messaging. These are all new outlets for marketing.

SMM includes offsite optimization strategies with the intent of distributed content across multiple social media networks. We can add links to services such as Digg, Del.icio.us or Readdit. Marketers can write unique content embedded with key words and phrases, so when people search online, there’s a better chance of finding your content via the search engines like Google.

SMM is about being social so this offsite work includes research, and a social media strategy with specific tactics for having two way conversations with target audiences. So it’s important to get content out there and create pages that provide links back to your website. This ultimately will build traffic, and bring you return on investment (ROI.)

Kristin Gabriel
http://www.articlesbase.com/internet-articles/new-online-marketing-technology-tools-for-lead-generation-715211.html

How to adopt social media strategies in sales and marketing

http://www.channelship.ie/blog/ Drive direct sales through social media marketing! Take the best alternative in adopting Social Media in driving your sales and marketing strategy. Learn how to use social media marketing effectively and strategically to help improve your business. http://www.channelship.net

Duration : 0:49:41

Read more »

I would like to move to California which city do you recommend?

San Diego, San Francisco or somewhere else. I have family in LA and I just don’t think I would love it there. I am a mid 30′s single African American woman, who loves culture, arts, fashion, diversity, and good eats. I am also a social media marketing consultant who currently works with fashion retail and small boutique stores. And I own my own naturally handmade bath and body products company. Where would I prosper with my career and business? I like city living, but need to pay suburban prices. Where should I go?

Cost and weather are major factors. The weather in the San Francisco Bay Area is much cooler than San Diego. That said, if you want suburban prices but close access to city living, you should consider Berkeley or Oakland. They both have better weather than San Francisco proper and are a quick jump away from the city. That said, I live in San Francisco and love it!

Below is a salary calculator that you might play with to think about different cities. I’ve also linked to a weather averages page for San Francisco.

Cheers!

Social Media Revolution

By 2010 Generation Y will outnumber the Baby Boomers.

96% of them have joined a Social Network.

Social Media has overtaken as the #1 activity on the internet.

1 out of 8 couples married in the U.S. last year met via social network.

Years to reach 50 million users:
Radio – 38 years
TV – 13 years
Internet – 4 years
Ipod – 3 years
Facebook – Added 100 Million in 9 Months.

If Facebook were a country it would be the world’s 4th largest.

Capitalize on the growth of Social Media:

LEARN MORE
http://freeadvice.blackbeltrecruiting.com

Duration : 0:4:23

Read more »

It’s SM2! (Social Media Rap)

http://www.alterian-social-media.com | Social Media Marketing has emerged and is leading a digital revolution. Engaging in Social Media can seem like a daunting task, but with these simple words(social media rap) of advice you too can take advantage of the social media universe.

Lyrics/Rapping – Kyle Henderick (@khenderick)
Vocals – Jenny Ryan (@jenny_ryan)
Directed by Joey Guzik (@JGuzik -RescueUS Productions)

(Lyrics)
This is a rule for social best practice
You gotta be yo self, no point in actin’
Pretend to be fake and you’ll get hated
Thats no joke its just frustratin’
Marketeer, just be clear
Havin’ an open brand ain’t nothing to fear
A tweet went by but somehow you missed it
Maybe Twitter ain’t enough if its all yo listenin’
Marketing Generic, so barabaric
Its always good to be more exoteric
With SM2 as your solution
You’re able to thrive in a digital revolution
No one is dissin’, you’re no longer missin’,
Any conversation now cause you’re listenin’
and now you got real time and past data too
that’s how you win with, SM2

(Chorus)
If you listen, analyze
Then engage, baby you’ve got it

(Versus 2)
You’re on a mission, tryin’ to listen’
Hoping to hear good brand recognition
Tryin’ to look for fans in all the wrong spaces
No good leads, just big disgraces
Too many faces, Blogging Spaces
Some tool’s seem free but cost in other places
It’s a new trend so you don’t have to mope
and don’t worry yourself we can help you cope
Big names not lyin’, so you’re tryin’
To get all bigbloggers to Buy-in
You can really lose if you never show
While SM2 can help your brand grow
Social Media is scary, and you’re wary
Not sure how to engage or start sharing
Don’t worry its clear, Alterian’s got the clue
And what is that, its SM2

(Chorus)
If you listen, analyze
Then engage, baby you’ve got it

Follow us on twitter: http://twitter.com/alterian_plc

Duration : 0:2:54

Read more »

Social Networking Microblogging Tool Become Marketing Success

The social marketing tool, Twitter is one of the latest and greatest Web 2.0 tools out there. People who join this social networking microblogging tool often become so addicted that they use it constantly. They have it on their computer as well as on their cell phone and they spend hours on it having discussions and for more detail go to: www.greatblogbox.com.  “tweeting” with others. This makes the tool ideal for those who want to sell something online. Internet marketers love social media tools for the potential new clients they can bring.

But there are myths associated with this tool that those who want to use it for internet marketing need to know. Here are three popular misconceptions about using Twitter to sell your ware.
Not everyone will follow you. You can target people by looking up people with specific keywords but you have to appear to be interesting in order to get followed. If your username or bio look too spammy, people won’t be interested.

People often look at the quality of someone’s tweets before they do follow them so keep that in mind and if you’ve been using Twitter for a while look at the last ten tweets you have posted and consider whether you appear follow-worthy to potential followers or not.

Myth#2: You might think that following a large number of users is a wise decision but when you look at your profile and see that you have a handful of followers but are following hundreds or thousands of other Twitter users, you won’t look very appealing. Striving for a balance of having more people follow you than you are following makes you look Twitter worthy to potential followers.

Controversy might get you a bunch of people visiting your regular blog because people often want to see a good flame war but on Twitter, it gets old real fast. If you start getting too opinionated or too political, people will tire of your tweets really fast. Those who pump out too many social bookmarking requests or don’t appear to be willing to participate but want people following them instead will appear to be a selfish twitterer. You also don’t want to be too brash on this tool or you’ll see your follower numbers quickly dwindle.

Twitter is a great tool to get noticed. If you’re interesting, people will re-tweet your tweets and follow your requests for a Stumble or Digg. If you integrate it with other social bookmarking tools it can also make it more interesting for your followers as well.

The thing with Twitter is that you want to be followed and so you need to be follow-worthy. Be interesting, provide value and reciprocate. For more help visit to: www.profit-pulling-toolbars.com.  Be funny, witty, charming and you can even be sarcastic or silly once in a while but strive for a balance that makes you interesting enough to keep following. Just like a friend’s antics can get old real fast in the real world, a Twitter friend can get tiring as well if they do too much of one thing and not enough of just being interesting or entertaining.

For marketers who strike the right balance on this tool, they can get more buyers, sell more widgets, learn more interesting tips in their industry and maximise their social marketing experience so that it does benefit them but those that try to cheat the system or exploit it won’t have much effect for long.

AMRITPAL CHEEMA
http://www.articlesbase.com/blogging-articles/social-networking-microblogging-tool-become-marketing-success-699829.html

WordPress Themes